Takingshape Website Design
Role: UX UI Designer, Information Architecture, Mobile App Design, Web Design
PROJECT OVERVIEW
Plus Size Clothing & Fashion
Takingshape is Australia and New Zealand's leader in plus-size clothing, specialising in fashion forward designer collections in sizes 14 to 24. Taking shape recently launched online and retail stores in the UK and Dream Consultancy took the onus of launching its e-commerce system for their UK Website. At Dream Consultancy, we conducted an extensive research and created the ultimate responsive user experience for the visitors. I worked closely with the General Manager of takingshape e-commerce in the process of shaping this website User experience and visual design.
User experience design from the user's perspective
A good design starts with conversations and sketches & wireframes. I started the design with interviews and brainstorming. After collecting insightful data and I started creating test prototypes. Due to space constraint on mobile interfaces, it is highly important that users do not get lost in the endless taps - the reason why I strategically planned the overall flow of their journey, right from the start.
User Experience (UX)
- Persona Building
- User Journey Mapping
- Information Architecture
- Wire framing
User Interface Design (UI)
- Hi-fidelity Mockups
- UI Components
- Visual Design
- Style Guide
Results of Collaboration
See What People Say!
Senthil is a brilliant UI/UX designer with a passion for creating memorable user experience. He played a critical role in the design and development of our thoroughbred sales management software. It’s been an absolute pleasure to work with him.
Jack Halford, Director,
ThoroughWorks
Senthil is the best at what he does. He has been very empathic in understanding our needs, business goals and target audience. His grasp of user experience is top notch. He took our general concepts and delivered clean, intuitive, user friendly designs.
Tyrone Preyser, Co-Founder,
Proceeda
We engaged Senthil for our website redesign, and the experience was both enjoyable and highly professional. His UX UI Design expertise and creativity resulted in exceptional ideas and a final outcome we're extremely pleased with.
Steven Prismontaite, Business Care
PracSuite
Need great user experiences?
UI/UX Designer | Full Stack Web & Mobile Development | UX Audit
I'm a freelance UX UI Designer based in Melbourne. I offer a range of high quality design services include UX, UI, Web Design, Mobile App design, eCommerce and Web application design. I've worked on a diverse mix of large and small design projects. The easiest way to get in touch is to email me if you feel the personal touch is needed then just give me a call. I look forward to hearing about your brief.